Lateral Thinking : A Textbook of Creativity Ann Svendsen and baked chocolate pudding

and baked chocolate pudding

Publication Date: 15 Apr 2004

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Lateral Thinking : A Textbook of Creativity Ann Svendsen and baked chocolate puddingTHE classic work about improving creativity from world renowned writer and philosopher Edward de BonoIn schools we are taught to meet problems head on: what Edward de Bono calls 'vertical thinking'. This works well in simple situations but we are at a loss when this approach fails. What then? Lateral thinking is all about freeing up your imagination. Through a series of special techniques, in groups or working alone, Edward de Bono shows how to